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Every entrepreneur wants their business to succeed. Entrepreneurs want to see their business grow from its startup phase to become a profitable, well-oiled operation that has a positive effect on the wider economy. Research shows that startups play a major role in job creation and economic growth. They are the lifeblood of the US economic system. Startup businesses are essential for the country’s economic stability. (1) There is no magic formula to success in business, but there are some things you can do that will help you achieve your goals. These are five tips to help you build a successful startup.

1. Make A Business Plan

A business plan is a document that outlines the company’s goals, strategies, and potential weaknesses. This document is a guide that will help you navigate the initial stages of your business venture.

Also, your startup plan must be constantly updated. Your business plan should be updated as your company grows. To ensure it is relevant to your current situation, it’s a good idea to regularly review and update it.

2. Use The Latest Technology to Adapt

Jobber has created software that can help you improve your business management systems, especially if your business is in the field of plumbing. The software acts as an assistant for administrative tasks such as job scheduling and estimates, payments, tracking progress, and much more. It will allow you to spend your time on more important tasks such as sales and marketing.

3. Create A Great Team

Your company’s greatest asset is its team. Your startup’s success is dependent on the contributions of your team. Your team members will help you achieve your goals and execute your vision. It’s important to carefully hire the right people.

Hire people who share your values, work ethic, and entrepreneurial mindset. To narrow down your choices, you can conduct interviews and administer personality tests. This allows you to find the right person for your company.

Also, ensure that your employees receive adequate training. Your business should be all theirs, from the products and services that you offer to your culture. You can trust that your team will represent your company well and produce excellent results if you properly educate them. A great team will boost morale, increase productivity, and contribute greatly to the overall success of your business.

4. Leverage Digital Marketing Strategies

You want to be well-known within your industry so you need to develop a marketing strategy to increase brand awareness and reach a wider audience. Digital marketing platforms and tools are one of the best ways to achieve this. This is how you retain and attract customers.

Digital Marketing includes many activities. These are some of the most well-known:

Content Marketing: This involves sharing valuable and informative content in order to build trust and credibility with your target audience.

Search engine optimization: This marketing technique improves your website’s rank on search engine result pages (SERPs). Your website will be more visible the higher your rank.

Social media marketing: This marketing strategy involves the use of social media platforms like Facebook, Twitter, and Instagram to connect with your audience, and build a community around your brand.

5. Find A Cofounder

Co-founders are someone you can trust during good and bad times. You can count on them to help you scale and build your startup. They will also provide valuable insight, suggestions, and feedback. They can be your sounding board and partner in managing your team members.


It takes dedication and time to start a successful startup. You can achieve your business goals if you have the right idea, the right team, and a solid marketing strategy.

Keep your eyes on the prize and work hard. Never lose sight of your goals. These five steps will help you build a startup that has lasting success.

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How To Build A Successful Analytics Team In 5 Steps?

To ensure success in Data Science projects, the need is to fill it with a Talented Team!

Managing data science projects is not a piece of cake! It involves brainstorming, discussing and fine-tuning strategies that arise from stakeholders to better understand the manpower requirements that correspond to an organizations’ complexity as the amounts of data use increases. Here is how an enterprise can formulate successful analytics teams the backbone of data science projects in 5 scalable steps- • Recognize Complementary Skills- BUILD a team from different academic backgrounds. • Foster Team Collaboration- HIRE specialists whose strengths complement one another. • De-Crystalize Hierarchy- TRUST in no one-size-fits-all approach. • Formulate a Reporting Structure- ACKNOWLEDGE the change of reporting structure. • Device Success Parameters- ENSURE availability of targeted success metrics.  

BUILD a team from different backgrounds

Data scientists and Analytics professionals are

HIRE specialists whose strengths complement with each other

It is important to hire professionals whose skills and strengths complement each other, rather than building isolated teams who expertise in a particular domain. A big picture brings a banquet of professionals with a different set of expertise. Someone who can

TRUST in no one-size-fits-all approach 

Different enterprises have unique data science project requirements. While hiring, this factor must be kept into account. The focus on decentralized teams assure that different data science projects are meet with equitable resources excelling in

ACKNOWLEDGE the change of reporting structure

The reporting structure of

ENSURE availability of targeted success metrics

Managing data science projects is not a piece of cake! It involves brainstorming, discussing and fine-tuning strategies that arise from stakeholders to better understand the manpower requirements that correspond to an organizations’ complexity as the amounts of data use increases. Here is how an enterprise can formulate successful analytics teams the backbone of data science projects in 5 scalable steps- • Recognize Complementary Skills-a team from different academic backgrounds. • Foster Team Collaboration-specialists whose strengths complement one another. • De-Crystalize Hierarchy-in no one-size-fits-all approach. • Formulate a Reporting Structure-the change of reporting structure. • Device Success Parameters-availability of targeted success chúng tôi scientists and Analytics professionals are hired from a variety of academic background s including physics, statistics, mathematics and so on. With the availability of drag and drop data science tools, citizen data scientists from these diverse backgrounds are working alongside technical data scientists. What matters is a quest to adapt to the dynamic changes in technologies , with a logical mind and first-rate critical thinking skills. You never know marine biologist expertise may prove extremely valuable, who can translate domain knowledge about how dolphin pods behave in the wild can be surprisingly useful for modelling chúng tôi is important to hire professionals whose skills and strengths complement each other, rather than building isolated teams who expertise in a particular domain. A big picture brings a banquet of professionals with a different set of expertise. Someone who can articulate stories with data , a visualization wizard working on interactive dashboards, and a business analyst who can communicate effectively with the stakeholders.Different enterprises have unique data science project requirements. While hiring, this factor must be kept into account. The focus on decentralized teams assure that different data science projects are meet with equitable resources excelling in subject-matter understanding and process expertise as required. The result will be a winning combination where decentralized teams bring agility, business-specific expertise, flexibility, and customization to the chúng tôi reporting structure of data science professionals has changed , consider the past when analytics programs were spin-offs of existing analytics capabilities and consequently reported directly to departments like IT, business intelligence or finance. However, as data and analytics become more vital to how the organization executes work and makes decisions, this reporting structure has changedLike any other program or team, organizations need to ensure they have targeted measures to monitor the success of their analytics and data programs . This not only helps the organizations identify improvement opportunities and manage performance, it additionally ensures that the long-term goals of a data-driven, decision-making culture are met.

How To Build A Successful Remote Marketing Team

7 Secrets Of Remote Team Collaboration

The ultimate goal of every small marketing business or a large corporation is to build a team culture where productivity will thrive and where all people are tied to the belief that “none of us is as good as all of us.” If you are sharing an office with a couple of people, with your mind set on one thing only, you become a part of a flow and the culture naturally happens.

However, if you are miles away from your marketing team, building a culture and becoming a part of it doesn’t just magically happen. While there’s no doubt that remote working is a growing trend, the question still lingers:

How to build trust and leverage the way marketers work together no matter where they are or what time zone they belong to?

Here, we’ve rounded up a few ways how you can build a vibrant working culture even if your marketing team is hundreds of miles away from you.

1. Use the right technology

The principal charm of working in an office environment is that it gives you the ability to feel how your marketing team reacts and feels about even the most trivial things that happen during the day. In other words, just by being surrounded by people helps you build their trust. Since working with virtual marketing teams lacks this essential feature, it’s imperative to create a virtual office that will help you avoid any traps of miscommunication.  

Mark Mortensen at Harward Business Review suggests focusing on the criteria that shape your daily routines and choosing the tools that are simple, reliable and accessible. With a plethora of applications available on today’s market, this may be easier said than done. However, if you focus on the technology that allows you to communicate with your marketing team in real-time, you are on the right track.

When it comes to virtual chat, most successful remote marketing teams use Slack or Hipchat to report on the performance of the content or any special marketing project. As for virtual meetings, a video chat like  Google Hangout will help your team have weekly content team meetings where they can review the editorial marketing calendar with product marketers or designers.

2. Build relationships through initial in-house time

One of the common challenges of being a part of a marketing remote team is an inability to feel connected with your employees. According to Google’s Project Aristotle, the most successful teams are the ones that have a higher level of understanding how their fellow team members feel. While using a video chat and video call is the core of successful virtual team collaboration, there is no substitute for face-to-face communication.

Here, at our company, we introduced new content writers to the rest of the marketing team by letting them spend three months in-house before they started working remotely. This not only helped them feel the energy of the marketing team culture, but it also helped them create social sensitivity and get immediate and constructive feedback on their works. 

3. Hire culture-fit people

To be able to build a real marketing team culture you need to have the right people. Besides focusing on creating a highly collaborative marketing team, you need to include a few more principles in your criteria. The fact that your marketing team is geographically dispersed around the globe makes it more difficult to physically manage them and keep track of what they are doing. In such scenario, the only thing you have to rely on is their personality and attitude to work. In other words, you need to hire remote marketers who are organized, motivated, autonomous and who don’t care about social facets of a workplace.

4. Demand feedback

Another thing you need to keep in mind is communication. Ann Macdonald, director of a content strategy at LovetoKnow, says that staying in touch and working through challenges is much easier if the people on the marketing team are communicative. Whether you’re discussing a minor problem or a serious issue that your team may come across in large marketing projects and campaigns, it’s important to constantly encourage your employees to give feedback both on their progress and barriers they run into.

To keep the communication flow at the highest level, combine communication mediums such as video conferencing, 3D environments and telephone calls. Instead of relying completely on virtual chats, organize a weekly video conferencing and allow your marketing team to measure the results of their marketing effort by sharing their ideas or pitfalls they have to tackle. Jake Goldman, a president and a founder of 10up Inc., points out that remote employees need to over-communicate to compensate for reduced face-to-face time.

5. Make clear and transparent processes

When working with freelance writers, PR agencies and social media consultants, online chat is an effective medium of communication. However, the lack of physical contact and face-to-face communication may result in misunderstanding and create a serious bottleneck in your marketing team’s workflow. To avoid such a scenario, you need to keep your team regularly updated and keep your processes transparent at real time. Your marketing team needs to have a clear understanding on the why and the how and the when and they have to be aware of each other’s priorities.

Besides organizing periodic virtual meetings, consider investing in a simple and efficient project management tool. It will clearly define the roles and responsibilities of each team member and create a culture of open communication. Joel Sposky, the CEO of Stack Overflow, uses a technique of emailing updates on weekly basis. He explains that every Monday, everyone at Stack Exchange emails their manager a status update of what has been done the previous week and what kind of challenges they had to struggle.

6. Create a culture of productivity

There’s no doubt that collaboration and productivity are tightly connected and heavily dependent on each other. The healthier the working environment is the more productive you are, and the other way around. Collaboration fosters creativity. Studies show that the most powerful research papers are often the result of “not so bad” ideas made ingenious by group work. In other words, being an integral part of any discussion like weekly content planning and contributing to the brainstorming process in your weekly content team meetings is the key to efficient team collaboration.

7. Develop an efficient work schedule

When working remotely, time differences have a huge impact on the general workflow and the dynamics of the team. Besides being geographically dispersed around the globe, the members of the remote team share different time zones and don’t necessarily have to be at the computer at the same time.

Finally, praise your colleagues. By singling out colleagues for their achievements and sending thank-you emails publicly will boost your remote marketing team’s morale. Stimulate them to feel a common goal and work towards achieving it.

Long are the days when business was viewed as a purely chronological system where face-to-face communication was the foundation of successful team management. With the technological craze that has been taking the world over the last decade, more and more companies are shifting from traditional office environment to remote work. Studies show that remote business model grew by almost 80% between 2005 and 2012, and we are still experiencing its massive impact on business culture in general. Even some of the cutting-edge marketing companies who exclusively operate with geographically dispersed teams have proven that working remotely will be the future modus operandi.

Top 10 Noteworthy Tips For Establishing A Successful Mobile Startup

The mobile technology has amazingly evolved into a burgeoning industry that has revolutionized various niche businesses. Today, almost all of us own a smart device that enables us to carry the Internet in our pockets. And, applications, being the cornerstone of smart devices, have become an inevitable part of our life.

If the mobile application development makes a lucrative choice for you, you can consider it seriously and endeavor to establish a surefire business in this field. While there are numerous successful companies in the mobile market, there is always place for creative and innovative thoughts. Thus, you must bear the fierce competition in mind, and come up with a fresh and impressive mobile business idea to make your startup a great success in this wobbly marketplace.

For the folks who don’t know how to get their feet wet in the mobile application business, I have uncovered some worthwhile tips for your consideration.

learn the best way to a successful mobile startup.


Related: – Benefits of Android for Mobile App Development


The mobile platform that you want to target must be chosen wisely. Don’t rush while jumping on any decision. Scrutinize all the possible options beforehand and choose the most suitable platform. There are three major application stores, including the Apple App store, Google Play store, and Windows store. Here are some points that you must take into account, while streamlining your choice.


The cloud computing offers a wide range of benefits. As a startup, you can implement the cloud computing services to improve your growth curve and scale up your business. There are several live examples who have used this service to accentuate their market values. By integrating social media and cloud computing in your ecosystem, you can amazingly control the cost of creating and marketing a mobile startup.

Related: – These Mistakes Should be Avoid While Developing a Mobile Application


Oftentimes, businesses have a little time to take informed decisions. This certainly makes the Big Data quite crucial for businesses. Thus, if you can seek an opportunity in any of the four Vs associated with Big Data, which includes Value, Variety, Velocity and Volume, it can surely benefit your business. To attain this, you need to show the leading businesses that how you can help them breakthrough the issues like data diversity, data overload, real-time data, to name a few.


The design of your application plays a significant role in attaining its success. Here are some of the helpful points that can facilitate you create an impressive design to captivate your potential viewers on its first appearance.

Remember that you are targeting mobile users, so choose the content for your application precisely. Try to keep it short and crisp as much as possible.

Embed high quality graphics.

Make sure that your overall theme is complementing your application’s design.

Don’t forget to test the design on various screen sizes.




While there are a limited number of options for monetizing an application, but the good part is that you can be creative with all of them. The options that you have around includes,

Make it a paid application and offer it at a fixed price

Offer in-app purchases


When you want to create a startup, you need some professionals who can dedicatedly work in harmony to accomplish the project. For instance, an application development company needs a designer, developer (possessing skills in the requisite mobile platform), tester, and marketer, to name a few. Thus, it won’t be an understatement to say that the success of an application depends upon a unified team. However, the team members of a smart startup company must be nimble and helpful.


The retention rate of a company epitomizes its reputation. If you are offering valuable services and quality work within the fixed deadlines, and not to mention at affordable prices, you can efficiently make your clients happy and retain them.

However, to retain the application users, one need to work more cautiously. Though, there are several factors that can impact the retention rate of an application. Thus, steer clear of them. If the retention rate is good, eventually it will improve its conversion rate and sales as well.


Creating a mobile application development startup offers a slew of opportunities to grow in the field. However, the fierce competition creates tough challenges that often make it hard for a startup to become a successful company. There are certain points that every startup must consider beforehand. I hope the aforementioned are a few of the useful tips that can help you make strives in the right direction and ensure the surefire success of your startup company.

Priya is a Technical SEO at Hopinfirst, a leading mobile app development company which provide best ios app development and Android app development Services.

What Are The Main Steps Leading To A Successful Digital Marketing Campaign?

Additionally, you need to consider how best to measure the performance of your campaign so that any changes or improvements can be made along the way. This might involve tracking user behavior on your website or analyzing engagement rates on social media posts.

With a comprehensive understanding of analytics data, you can make informed decisions about which parts of your campaigns are working well and where there is room for improvement.

Digital marketing also relies heavily on analytics. By leveraging the wealth of data available to them from various online platforms, marketers can gain a deep understanding of their customers and craft campaigns that are highly tailored and specific to their needs.

Defining Goals

Without setting goals, you will waste time and money on campaigns that don’t give you the best return on your investment. You may even end up going in circles and achieving nothing at all. That’s why it is so important to define what success looks like before you launch your campaign. Only then can you craft a strategy that is likely to get results.

What’s more, failing to set goals can create a lot of wasted effort. You may spend time strategizing for something that isn’t taking you in the right direction or delivering the desired results.

That is why it is important to have an end goal before you start your campaign. Take some time to think about what you want to achieve and how you intend to get there – this will ensure that all of your efforts are focused and productive.

Without a goal in mind, it’s easy to get sidetracked by all the different tasks you could do to promote your product or service. You might find yourself wasting time on activities that don’t move the needle when achieving those goals.

With clearly-defined objectives at the start of your campaign, you can craft an action plan and timeline that will help ensure you are making progress toward them every step of the way.

Identifying Target Audiences

You should clearly define who your target demographic is and what their needs are. This way, you can create content that speaks directly to them rather than making assumptions about their wants or needs. Knowing your customer base also helps you select more effective channels for marketing products and services.

For example, if most customers are younger generations accustomed to engaging with social media platforms such as Instagram or Snapchat regularly, it would be wise to prioritize those channels to reach out effectively.

If you can identify your target market, you can look at their buying habits and preferences in order to create the ideal shopping experience for them. By understanding what they value and ensuring that your products or services meet those needs, you will be much more likely to make a sale.

You can also use this information when choosing which media outlets or marketing methods will be most effective for reaching them. Taking the time upfront to research whom you are targeting pays off in the long run.

Defining Personas

By creating a persona, you can better understand how your ideal customer will respond to certain products, services, and marketing campaigns. This helps formulate your product development strategy and understand what content and campaigns are likely to reach them.

Additionally, having an up-to-date persona allows you to stay ahead of the competition by anticipating customer trends before they occur. Ultimately, this informs decisions around product design, messaging, and even pricing strategies that could give you an edge over competitors.

Personas are a great way to get into the head of your customers and gain valuable insight into their purchasing habits. It allows you to craft effective marketing messages that will resonate with them and design products that solve their problems.

This kind of detailed research is essential for creating successful campaigns and products. Personas also provide a framework for understanding how different segments within your target market think and behave differently, which can help you tailor your messaging accordingly.

Set a Realistic Budget

It is important to remember that no matter how much or little money you have in your budget, ensuring all elements are accounted for and given due consideration is essential. This will ensure that your campaign has a good chance of success while staying within the allotted financial parameters.

Second, a realistic budget allows you to track and measure the effectiveness of your marketing efforts. Knowing how much money you have set aside for marketing will allow you to analyze each campaign’s return on investment (ROI). This information is invaluable as it helps you adjust your strategy to maximize returns.

Finally, setting a realistic budget ensures you don’t overspend and face financial difficulty. It can be very easy to get carried away when launching an ambitious digital marketing campaign. Still, without proper planning, this could lead to serious consequences for your business finances. Set a clear budget at the beginning of any project and stick with it!

Usage of Social Media

By increasing the visibility of your website and content through social media, you create more opportunities for people to discover it via search. And by optimizing your webpages with relevant keywords, you can help ensure that they are seen in top-ranking results when users do searches related to those topics. Utilizing both techniques together creates a powerful synergy that can really supercharge your digital marketing efforts.


Social media and SEO should also be considered because many search engines now consider factors such as customer engagement when ranking websites. If you have a high level of engagement with customers on social media platforms, it could positively influence your website’s search engine rankings. This means that by focusing on both aspects simultaneously, you can improve your overall marketing results while driving more traffic to your site.

Furthermore, if your SEO is well-optimized, it can help drive traffic to your social media profiles. This will provide a strong base of potential customers who have already developed an interest in your products or services. Having them in one place allows you to interact with potential customers more easily and efficiently by giving them relevant information and updates which they may need to be made aware of. If done right, this combination can create a powerful tool that drives revenue for years.

How To Build A Simple One Horse Barn: 12 Steps (With Pictures)

Understand that building a pole barn is straight forward and pretty much as simple as it gets. It is built with poles that are 4 x 4-inches (10.16 x 10.16 cm). These protected posts, or utility poles, are set in a grid 8 feet (2.44 meters) apart.

The barn, depending on your location, can be enclosed on 3 sides (or with half of the front covered).

Another choice is to open it on the side, facing the sun in winter. This way you will have prevailing winds for summer cooling of the horse.

Make the roof from fiberglass or sheet metal. Both of these come in varying lengths and are 26 inches (10.14 cm) wide. The wall cladding is the same material used for the roof.


Start building the pole barn by laying out the location of the posts on the ground that drains well and is relatively flat. Make sure you keep the posts square to each other when you lay out the post locations. Remember, it is in 8-foot (2.44 meter) grids. You will need 6 post locations for an 8 x 16-foot (2.44 x 4.88-meter) shed.

Set the treated 4 x 4-inch (10.16 X 10.16 cm) wood posts into place, bracing them to keep them plumb. Pour a premixed sack of concrete into the hole around the post, up at least 1 foot (. 3 meters). Wait a couple of days for the concrete to set and then backfill the remainder of the way with dirt dug from the holes.

Tamp down the dirt as you backfill. Keep checking as you go to ensure your post is square. Use a string line run on the back and front to keep the center post in-line.

Use 2 x 4-inch (5.08 x 10.16 cm) wood grits, or lattice board, 2 feet (.61 meters) apart from the bottom of the skirt board to the top of the wall on 3 sides.

Opt for 2 x 6-inch (5.08 x 15.24 cm) treated wood board all around the outside of the pole barn for the roof frame to sit on the top grit.

Set the stringer top edge (on the side wall section) 6 feet (1.83 meters) from the ground. Now raise the front end up to the 8-foot (2.44 meters) mark on the front.

Cut the post off flush with the roof stringers.

Add another 2 x 4-inch (5.08 x 10.16 cm) grit on the side level with the one you placed against the bottom of the stringer at the back.

Fasten metal hurricane hold-down straps to the posts and to the rafters to prevent high wind gusts from pulling the roof off of the support posts.

The holes are pre-drilled and use special #12 2-inch (2.12 cm) metallic steel hex drill-point roofing screws.

Cut to fit using a circular saw fitted with a metal cutoff blade on the sloped sides.

Finish with preformed foam sealer strips that fit between the roofing and joist. Add doors to the front, if needed, by building a 2 x 4-foot (.61 x 1.22-meter) frame. Use the same sheet metal as the roof and walls, and hang it from the post.


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